自从 Sony 宣布收购 Sony Ericsson 内余下的另一半股权，Sony Ericsson 成为了 Sony 旗下的子公司，大家都在想 Sony 品牌的电话何时会推出？
Sony Ericsson 行政副总裁 Kristian Tear 向 India Times 表示，完成收购后 Sony Ericsson 品牌将会在 2012 年中由 Sony 品牌取代。
by mid next year, the Sony Ericsson brand will be phased out even as it looks to become a complete smartphone company. It would then sell its smartphones under the Sony brand.
由过往的合资公司转为 Sony 全资拥有公司，Sony 可以将手机业务和和 Sony 旗下的其他业务整合，如：相机，游戏等。而 Sony 的目标亦直指 Android 智能手机的第一位宝座！
Sony is the world’s biggest entertainment company. We were earlier a 50-50 JV, but now that we are a wholly-owned subsidiary of Sony Corp. We expect to gain from its assets on the content , technology and brand side,
The target is to become the number one Android player in the smartphone segment
资料来源：India Times via Phandroid
