华为早前在 Google+ 贴出了 Huawei P9 的宣传文,并附有一张女仕相片 (上图)。贴文就写着
We managed to catch a beautiful sunrise with Deliciously Ella. The #HuaweiP9’s dual Leica cameras makes taking photos in low light conditions like this a pleasure.
看完这段文字,大家很容易也会理解成这张相片是用 Huawei P9 拍摄。但随即就被踼爆其实这张相片是用 Canon 5D Mark III 拍摄的,可以看到 Exif 的资料,而且有人 Cap 图留底。
华为这段文字解说都有点取巧,当中用了 “like this” 字眼。若果它写明是用其他相机,但 P9 也可拍摄到如这样,那就没问题。但华为没有提及其他相机,似乎是有意无意误导读者。华为被踼爆后,随即将文章和相片删除,指该张相片只是用来跟读者分享,并指应该将有关相片的资料在贴文清楚写明,表示无意误导读者并致歉。
It has recently been highlighted that an image posted to our social channels was not shot on the Huawei P9. The photo, which was professionally taken while filming a Huawei P9 advert, was shared to inspire our community. We recognise though that we should have been clearer with the captions for this image. It was never our intention to mislead. We apologise for this and we have removed the image.
不是第一次
其实 Huawei P9 在大陆微博上的宣传,早前亦被踼爆做假。早前华为在微博贴文宣传,又是用了 Canon 单反相机拍摄的相片,说成是 P9 所拍摄,而且更是盗用别人的相片。事后,华为就在网络上不断删掉文章,当成没事发生一样。有兴趣也可以看看 “华为P9媲美单反?然而照片就是单反拍的啊……”
不只是一次用单反相机的相片作宣传,Huawei P9 的宣传有心还是无意误导,各位自己䚘量呢。